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About Us

work x work is a storytelling and branding agency in nyc. we offer artistic and strategic solutions that advance the goals of our clients. as problem solvers and content creators we help forward-thinking brands understand their value and tell their stories.

true authenticity takes work. don’t be fooled by the bells and whistles. we’re so committed to this principle we named ourselves after it.

Services

  • Storytelling
    Storytelling
    audio | video | photo | copywriting
  • Branding
    Branding
    design | identity | websites | experiential
  • Strategy
    Strategy
    sales | marketing | advertising | social
  • Events
    Events
    production | promotion | programming

press

Clients

testimonials

Our Team

FOUNDER & CREATIVE DIRECTOR

SCOTT NEWMAN

Scott is a driving force of creativity and passion. He has fifteen years experience building media brands, launching companies, and crafting successful cross-platform marketing campaigns. He created work x work to satisfy the need of brands to express themselves through true storytelling. Scott is also co-founder of Revel In New York, a video, print, and digital culture guide, and has been credited with revitalizing America's largest radio network, Westwood One. His work has been featured in the New York Times, Forbes, Wall Street Journal, Videography Magazine, NYC Media, and NBC.

DESIGN DIRECTOR

ray marrero

Ray has over ten years of art direction, branding and experiential experience working with large agencies such as Grey Advertising, Momentum Worldwide, Draft FCB, and Pentagram Design. He brings all the things he has learned along his journey, along with his keen passion for branding, to all of the projects he works on, large or small. Past works include flagship projects for Ramada, Calvin Klein, P&G, Dyson, American Express, and more. He has spoken in panels for the AIGA and his work has been seen in New York Times Magazine, Rob Report, The New York Times, Town & Country, The Wall Street Journal, the TNT Network and the ESPN Network.

PRODUCER

Jemma Rose Brown

Jemma is a multimedia producer and artist from NYC. She brings over six years of experience creating cultural content and driving integrated campaigns, and is currently curating programming for work x work's 2018 On Air Festival. Previously, Jemma was the Digital Producer at The Moth where she ran social media, content strategy, web properties and special digital projects including a full website redesign and the launch of The Moth’s first interactive tool, StoryScribe. Her recent independent projects explore scent-memory and intimacy through personal storytelling. She aspires to say she made everything she is wearing.

BUSINESS DEVELOPMENT

jeff weiner

Jeff has spent his career at the intersection of brand marketing, cultural insights and business development. He strongly identifies with work x work’s progressive, storytelling approach to brand marketing. Jeff has also spent time leading the innovation consulting practice at PSFK, as well as crafting thought leadership platforms on behalf of brand partners like Al Gore’s Climate Reality Project, UNICEF and Microsoft. He was also a driving force behind Kamio, the photo platform that helped properties like The Walking Dead and Orange Is The New Black make over 100 million branded selfies.

STRATEGIST

Rachel Newman

With over ten years experience in hotel sales and marketing Rachel brings a unique and global point of view about the state of travel. From running sales on property at Chambers Hotel in NYC, to managing a chalet in the French Alps and serving as Director of Sales for Design Hotels, she understands the traveler's experience from all points of view and how to build successful strategies for smart brands.